REMplenish

I led the end to end creative rebrand and strategic relaunch for REMplenish, transforming their identity from a standard lifestyle bottle into a premium health tech leader. By shifting the narrative from hydration to active airway training, I developed a high performance visual system for paid social, organic content and email marketing that successfully justified a premium price point.

I also strategically repurposed the brand’s educational organic content, elevating it to align with the new visual identity as shown in the examples here. This creative overhaul included architecting the assets for their national debut on ABC’s Shark Tank and delivered an 80% increase in yearly sales along with 20% growth in Instagram followers within the first month of relaunch alone.